Get the busywork off your plate — for good.
I'm Tom, a Bronte-based software builder. I set up simple AI and automation for small businesses across Sydney's Eastern Suburbs — so missed calls get answered, quotes go out faster, and invoices chase themselves. You get the time back; I handle the tech.
Book a free 20-minute chatYou didn't start your business to spend your nights on admin. Here's the kind of thing I take off your plate. (The numbers below are worked examples — we'd use your real ones in the first chat.)
Missed calls are missed jobs
You're on the tools or with a customer, the phone rings, and you can't pick up. Most people who hit voicemail just call the next business.
Example build: an auto-reply that texts every missed caller back within 30 seconds — "Sorry I missed you, I'm on a job. Reply here or book a time: [link]" — and books them straight into your calendar.
The maths: say you miss 5 calls a week and 1 in 4 would have booked. That's about 1 lost job a week. At an average job of $350, that's 1 × $350 × 48 weeks = $16,800 a year walking out the door. Win back even half and that's $8,400 a year. A build like this starts at $2,500 — it pays for itself in under 4 months.
Quoting and chasing invoices eats your evenings
Writing up quotes and chasing unpaid invoices is the work that happens after the real work — usually at night, usually for free.
Example build: templated quotes you send in a couple of taps, and automatic invoice reminders that follow up politely so you don't have to.
The maths: say you spend 6 hours a week on quotes, invoices, and follow-ups. Value your time at $60/hour and that's 6 × $60 = $360 a week, about $1,500 a month. Cut it to 2 hours and you've won back 4 hours a week — roughly $960 a month of your time — plus the reminders typically get you paid days sooner.
Answering the same questions all day
"What are your hours?" "Do you do gift vouchers?" "Can I book Saturday?" The same handful of questions, over and over, across phone, email, and DMs — and the after-hours ones sit unanswered till morning.
Example build: an assistant that answers your common questions and takes bookings 24/7, on your website and inbox, in your own words.
The maths: say 30 repeat enquiries a week at 4 minutes each = 120 minutes, 2 hours a week back — and the after-hours enquiries get answered and booked instead of going cold.
How it works
Have a chat
A free, 20-minute call. You tell me what's eating your time. No jargon, no pressure, no obligation.
Get a roadmap
I map your best one or two automation wins, what they'd cost, and what they'd save — plain English, fixed price. (This is the $500 Automation Roadmap, and $250 of it comes off your first build.)
I build it
I set it up, connect it to the tools you already use, test it, and show you how to live with it. You get a working system, not homework.
Real systems, already running
- A React/Firebase invoicing app I built, live right now in a client pilot.
- Ongoing operations on a production automation project.
I ship working software — not slide decks. See the work →
Not sure what's automatable? That's what the chat is for.
Twenty minutes, free, no pitch. Worst case, you leave with a clearer idea of where the time's going.
Book a free 20-minute chat